A weighting number that determines how often a particular ad is likely to appear.
It is relative to the impression of other ads in the same file. In the above example, the ad for Contoso is twice as likely to appear as the ad for the ASP.
The following code snippet sets the Image Url, Navigate Url, and Alternate Text for an ad programmatically: List controls include the List Box, Drop Down List, Check Box List, Radio Button List, and Bulleted List.
Each of these controls can be data bound to a data source.
A number that indicates the likelihood of how often the ad is displayed.
The following controls are some of the controls that derive from Data Bound Control.
In some browsers, the text is displayed as a Tool Tip.
Alternate text is also used for accessibility so that users who cannot see the graphic can hear its description read out loud.
The Ad Created event takes two parameters; one an object, and the other an instance of Ad Created Event Args.
The Ad Created Event Args is a reference to the ad that is being created.